Week 2: Logos and Layout
Reminder: You can see the course's "big picture" in the schedule presented in the last two pages of the syllabus.
New Google Logo:
http://googleblog.blogspot.com/2015/09/google-update.html
Mini-Project 1: Logotype Design exercise due
How did you get on with your mini-projects? Do you understand and can you do things now that you couldn't do two weeks ago?
We will look at some examples of your work in class once they've been gradedIntroduce Project 1: Assessing User-Interaction
Review brief and Resources [Canvas]
Case Study: Smart Design
http://smartdesignworldwide.com/
From Objectified:
Affordances
"Whenever possible you should design objects and environments to afford their intended function, and negatively afford improper use. For example, stackable chairs should only stack one way."Constraints
"A method of limiting the actions that can be performed on a system."
There are two types of constraints:
- Physical constraints, e.g. paths, axes, and barriers
- Psychological constraints, e.g. symbols, conventions, and mappings
Review Examples via Slide Show
What are we observing, looking for?
The clues that guide user-interaction within spaces
Meet with your group members, exchange contact information, and engage in the following in-class activity:
Each group should choose one object you have with you, e.g. smart phone in case, backpack, clothing, and identify the intended affordances and constraints in each -- are they successful or unsuccessful. Why?
Now make a plan of action with your team for completing the project. How are you going to complete the interim assignment below as a team? (Submit a single write-up as a group at the end of class, write the names of all participating group members on the sheet).
Indicate in your write up if your team is willing to present your preliminary findings next Tuesday.
Homework for Tuesday, 8 September:
- What is an “affordance”? What are the aspects of an affordance? Cite an example of an effective affordance from your own experience.
- What is a “constraint”? What are the aspects of a constraint? Cite an example of an effective constraint from your own experience.
- What problems result from poorly designed constraints? Cite an example of a poorly designed constraint from your experience interacting with IT.
- Be able to recognize the difference between a Serif and San Serif font.



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